Top 5 Social Networking Apps on iOS in Uruguay: Q1 2022

In Q1 2022, the top five social networking apps on iOS in Uruguay—WhatsApp Messenger, Facebook, Messenger, Telegram Messenger, and Plato: Fun Multiplayer Games—demonstrated diverse trends in weekly downloads, revenue, and active users.

WhatsApp Messenger maintained a stable weekly revenue throughout Q1 2022, with figures hovering around $8 to $10. Downloads for the app saw an upward trend, starting with approximately 3K in early January and peaking at around 4.9K in mid-March. Active users remained consistently high, fluctuating slightly between 361K and 368K.

Facebook experienced a varied revenue pattern, peaking at roughly $493 in late December and stabilizing around $116 to $175 by the end of the quarter. Weekly downloads showed a steady increase, growing from around 2K in late December to nearly 2.5K by mid-February before settling at about 2.2K at the end of March. Active user numbers were stable, ranging from 353K to 369K.

For Messenger, weekly downloads saw a gradual increase from 1.5K in late December to about 2K by the end of February, followed by a slight decline to approximately 1.6K at the end of March. Active users remained relatively stable, fluctuating between 49K and 51K throughout the quarter.

Telegram Messenger showed a notable increase in weekly downloads, starting from 874 in late December and peaking at nearly 2K by the end of February. Active users also saw a steady rise, starting at around 41K and reaching approximately 49K by mid-March.

Finally, Plato: Fun Multiplayer Games exhibited variable weekly revenue, peaking at $351 in early March. Downloads showed a declining trend, starting from 876 in late December and decreasing to around 666 by the end of March. Active users fluctuated slightly, ranging from 6.7K to 7.9K throughout the quarter.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.